Featured News 2015 Dangers of Posting a ‘For Sale By Owner’ on Social Media

Dangers of Posting a ‘For Sale By Owner’ on Social Media

These days, it's not uncommon to scroll through your Facebook newsfeed and find a post about a real estate listing from one of your friends. Real estate postings are becoming popular because it's a great way to get the word out there, plus it's free advertising.

On the National Association of Realtors' website, it has a "Field Guide to Social Networking for Realtors," which teaches realtors how to grow their real estate business through social media.

G. Galas, the broker and owner of Brik Realty told AL.COM said that since 2009, his team has used Facebook to expand its reach. Galas said that you never know where your buyer is going to come from.

Galas prefers to post on Instagram and Facebook because they allow him to showcase a home's "selling features."

Caution to Individual Sellers

Along with all of the benefits of advertising your home on Facebook, Galas said that there is a risk in being public about the information.

If you're thinking about posting your house on Facebook, remember that you never know who is going to contact you about a home listed "for sale by owner." You must be wary about who are you letting into your home.

Realtors go through safety training courses specifically to address these dangers, thus, someone who is selling their house on their own and posting it to social media must be aware of the dangers.

Unfortunately Galas said, the dangers of opening up an empty house to a complete stranger even extends to seasoned veterans. After the death of real estate agent Beverly Carter, who was killed while showing a property last year, the real estate community has taken it as a wake-up and so should homeowners.

If you are interested in discussing your sale with a real estate attorney, use our directory to find one near you!

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